In the 1990s, the TV animation version of "Slam Dunk" was broadcast in China and became very popular, and it was written into the youthful basketball memory of a generation. However, the final showdown in the national competition has never been adapted into a film and television adaptation, which has become a "difficult feeling" for hundreds of millions of fans around the world. Finally, nearly 30 years after the animation was broadcast, the film version of "Slam Dunk" directed by the original manga author Takehiko Inoue brought the contest between Shonhoku High School and Sanno Industry to the screen, making countless once youthful and passionate "basketball boys" eager to be The phrase "goodbye to the national competition" went to the appointment.

Movie "Slam Dunk" poster

As soon as the news of the introduction of the film version came out, it immediately detonated the "memory killing" of the whole era.

According to the data of Beacon Professional Edition, as of now, the pre-sale box office of "Slam Dunk" in the Mainland has exceeded 71 million, of which the pre-sale box office on the first day of the release exceeded 40 million, and the pre-sale box office of the zero-point show alone has exceeded 10 million. It has become a Chinese film history animation. The box office champion of the film zero point. There were 130,000 films scheduled for the first day of release in mainland theaters, and nearly 80% of the films were scheduled in the "rolling style".

Data source: Beacon Pro

At present, the movie "Slam Dunk" has not officially landed on the national theaters, but some theaters have opened the pre-sale of the film until May 6. Combined with the film, various activities related to it are also blooming all over the country.

On April 15, the film "Slam Dunk" held its Chinese premiere at Peking University Khoo Teck Puat Gymnasium. The 27-meter giant screen exclusively supported by CINITY was set up on the spot to realize the immersive "watching" of thousands of spectators. Before the official screening, the Yeqiudi team and the Peking University basketball team brought a wonderful slam dunk performance to the audience. The "10-FEET" band from Japan sang the movie version's ending song "The No. Then the voice actors Sun Zhongtai, Yu Zhengsheng and Guan Zhihong of "Coach Anxi", "Sakuragi Flower Road" and "Rukawa Kaede" in the TV animation version of "Slam Dunk", as well as the voice actors of the movie version of "Slam Dunk" came to the scene one after another. The audience meets and tells the dubbed story. Dapeng, Yi Xiaoxing, Yu Baimei and others shared their viewing experience and youthful memories of "Slam Dunk" at the premiere. Finally, the audience spontaneously sang the ending song "Until the End of the World" of the TV animation version.

The Chinese premiere of "Slam Dunk" was held at Peking University Qiu Depu Gymnasium.

"Slam Dunk" China premiere audience

On the afternoon of April 16, the "Slam Dunk" Bilibili Advance Viewing Ceremony hosted by Bilibili was held in Shanghai. Thousands of big member users of station B from all over the country gathered in Shanghai Daguangming Cinema (Nanjing West Road Branch) to watch the national competition through registration and lottery, "an exclusive Call Back for 27 years of youth".

Many spectators came to participate in the event dressed in the jerseys of Xiangbei and other teams. They took photos with "Sakuragi Flower Road" and "Rukawa Kaede" on the spot. Battle flags such as "Ming Ming" and "San no Mitsui Hisashi" supported the Xiangbei basketball team. A Coser incarnate as "Coach Anxi" is very eye-catching, and the degree of restoration can be described as 100%. Some fans cooperated with "Coach Anxi" at the scene, and restored various famous scenes in the comics, such as "Sakuragi playing with 'Daddy' double chin" and "Mitsui kneeling and saying 'Coach, I want to play basketball'". During the movie watching process, the Xiangbei audience broke down and sweated on the basketball court, and the fans also shed tears in the auditorium to bid farewell to their youth.

In addition, many domestic movie-watching organizations, such as Sina Movie Watching Group, iQiyi Animation Movie Watching Group, and Himalaya Blog Movie Watching Club, will hold offline viewing sessions of "Slam Dunk" on the premiere day.

Bilibili held the advance viewing ceremony of "Slam Dunk" B station in Shanghai Daguangming Cinema

Coser who became "Coach Anxi"

Nanjing Deji, Hangzhou West Lake Canopy, Hangzhou Leti Port and other large outdoor screens scrolled the movie previews. More than 2,000 theaters across the country launched the "Slam Dunk" official bonus collection activity. Each audience can present a movie ticket Ticket stubs receive special prizes, including commemorative ticket stubs, A3 posters, AR cards, stickers, character collection point cards and other peripheral gifts. In addition, this weekend, IMAX, together with Wanda Cinemas and CGV Cinemas, will launch 264 special viewing sessions including the "Youth Nostalgia Movie Theater" and "Fan Support Hall" in hundreds of theaters across the country. "Master" large posters, commemorative ticket stubs, exclusive support sticks and other gifts. CINITY, which supports the 27-meter giant screen for its exclusive premiere, also launched exclusive posters of "Slam Dunk", commemorative ticket stubs and other souvenirs for the audience.

"Slam Dunk" Bilibili Advance Viewing Ceremony

The last time the audience reveled in the zero-screen carnival was when "Avatar 2" was released at the end of last year. At that time, the zero-screen pre-sale of this world's top visual effects blockbuster was 18 million yuan. As a 2D animation, this wave of memory killing in the movie version of "Slam Dunk" is already full of lethality. 260,000 tickets were issued, which means that 260,000 people will go to the midnight of the 20th without sleep to rejuvenate their youth. After all, immersing yourself in the last stand of the Xiangbei Five on the big screen, and returning to the youthful years when you used to sit in front of the TV and watch "shoot a basketball for a second, recall a whole episode", just imagining it makes people impatient.

It is worth mentioning that another Japanese animated film "Journey to Suzuya" has surpassed the box office results in Japan this week, setting a record at the box office. The movie version of "Slam Dunk" was released in Japan on December 3, 2022, and won unanimous praise from audiences and film critics. It won the Japanese weekend box office champion for eight consecutive weeks, with a cumulative revenue of 10.775 billion yen (about 549 million yuan) , becoming one of the top-grossing animated films in Japan in 2022. Next, it depends on whether "Slam Dunk" will perform in the Chinese market like Makoto Shinkai's movie, and it will overtake the score.