On July 20, the twelfth season of "The Voice of China" held a press conference at the recording site in Huzhou. 12 years, a brand new reincarnation. The 12th season of the program will start anew with a subversive attitude.

This year's "Four New" mentors - Joker Xue, Henry Lau Hin-wah, Wilber Pan and Emil Chow were all present. The key word frequently mentioned at the press conference is "young". Not only are the four tutors this season the youngest group with the average age in 12 years, the groundbreaking addition of the "Mingxuan Track" makes the program competition system more able to show the diverse music styles of contemporary young people and embrace the music attitude of young people.

Group photo of four tutors

Chief director Jin Lei revealed that this year's students will be full of youthful blood. Xue Zhiqian also said that the fundamental reason why "The Voice of China" has been able to do it for 12 years is that it has been attracting young people, so he is willing to be the "funny" role among the mentors, take on the important task of "adjusting the atmosphere", and help "children" relieve tension, so as to better display their true strengths.

The other three instructors also did their homework. Wilber Pan said that he has successfully lost 16 catties. He joked that the main reason was "worried that the chair turns slower than other instructors". Liu Xianhua revealed, "Every next stage will bring you something new."

Zhou Huajian said that he had made some mental adjustments before coming here, and he also encouraged young people to use this opportunity to experience and practice facing pressure and difficulties.

Joker Xue

"Blind selection" or "clear selection" students have the final say

It is understood that this year's "The Voice" broke the "blind selection" model in the past eleven years, and added a "bright selection track", allowing students to choose whether to face-to-face with the instructor, which means that the stage performance of The Voice will be more abundant.

In order to allow any type of music to be fully displayed and expressed on the good sound stage, "Mingxuan Track" came into being. In the "Mingxuan Track", the trainees face to face with the instructor as soon as they come out. During the performance, if the instructor thinks that the student is not suitable to join his team, he can choose to switch back. If one instructor does not press the button to switch back after the performance, the student will enter the tutor team.

The traditional "blind selection of the track" is still retained. In the "blind selection of the track", regardless of success or failure, the students can finish singing on the stage.

It can be seen that the "Mingxuan Track" has opened up more opportunities for students to show their stage performance, whether it is singing and dancing, or a band, or other visual music forms. However, it does not mean that the "Minced Track" is more dominant. The two tracks have their own risks and challenges. Whether to stick to the tradition and let the mentor know himself through the pure voice; or to break the shackles and face the mentor directly, so that the mentor can see the stage brought by himself while hearing his own voice with his ears. The final choice is in the hands of the students themselves. This choice is not only a display of the students' personality, an expression of their self-awareness, but also a reflection of their pursuit of their own music style.

Liu Xianhua

"Mingxuan" needs a "big heart"

The new competition system is not only an adventure for the students, but also a challenge for the instructors.

When they heard that in "Mingxuan Track", the instructors could turn around to show their rejection, all four instructors were taken aback. Wilber Pan commented on the new competition system as "exciting and cruel", Joker Xue bluntly said, "It's actually a bit (sad) sad to turn around". Liu Xianhua put himself in the position of a student, saying that if he faced this situation, he wondered if he could continue to perform. Zhou Huajian even joked that "I regret coming".

Face-to-face refusal requires courage for an instructor, and it is conceivable how much pressure the students have to bear. Liu Xianhua thinks it is very good to be able to independently choose whether to enter the "blind selection track" or the "blind selection track", because the students' choice of whether to be seen or not represents some of his inner thoughts to a certain extent. He also encouraged the students to prepare mentally in advance and show their best on stage. Wilber Pan told the trainees to prepare a "big heart" in advance, and to choose the "bright track" means a lot of courage. As someone who has experienced it, Zhou Huajian gave a message to the young students who are bearish about winning or losing, and choose bravely.

Zhou Huajian

Although the "Mingxuan Track" has been added, "good voice" is still the core criterion for mentor selection. Zhou Huajian described singers as "voice actors", and he used "whether they can express their true feelings" to measure whether they can be called "good voices". For Xue Zhiqian, the sound is also the first. If he is facing an original musician, he will resonate with the well-written original lyrics. He said that an original singer is an adventure for him. If he meets an original singer with good writing and can convince him, he will definitely try his best to fight for it.

Although the new competition system is "cruel" and full of variables, it embraces more music types, which makes the instructors look forward to it. Just as Wilber Pan said: "The world of music is so big and wide. I think that distinguishing the so-called music genres is just for the convenience of giving it a name, but in fact music is music. So this time I can communicate with so many outstanding students and bring out various types of music. I am very happy and enjoy it very much."

Wilber Pan

welcome to multi-music

The audience will also see that the stage visuals of "The Voice of China 2023" have taken on a new look. Different from the previous "blind selection" that required a tense, calm and serious atmosphere, this year because of the "bright selection track", it is necessary to make the stage "heated". For this reason, the program group adjusted the height, drop, length and position of the audience of the stage so that the audience can better integrate into the whole stage design. The cheering, cheering and encouragement of the audience can be perceived more clearly.

In addition, this year, the super-long ground screen and sky screen are used to create a visual effect similar to that of a catwalk, making the depth of the entire stage more obvious and the depth of field deeper. In addition, different track choices correspond to different colors, and the audience can predict the performance of the students in advance from the main visual color.

With the "Mingxuan Track" bringing a variety of performance forms including singing and dancing, the show has improved the stage packaging from the aspects of lighting, camera, sound, etc., enhanced the visual effect while maintaining the sound quality, embracing the most contemporary and lively pop music, and embracing the music attitude of young people.

Chief director Jin Lei believes that the new competition system "The Voice of China 2023" will be a new stage for young students to pursue themselves and show their personal charm. It may surpass the previous 11 seasons and become a music carnival that showcases the vigor of youthful China.

It is reported that "The Voice of China 2023" will be broadcast on Zhejiang Satellite TV at 20:20 every Friday from July 28, and will be launched on Z Video Client at 20:50.