On December 31, 2023, in Foshan, Guangdong, people watched movies in the theater to celebrate the New Year holiday. Visual China Map
China Movie Audience Satisfaction Survey･2024 New Year's Day movie audience satisfaction score showed that the New Year's Day movie audience satisfaction score was 83.0 points, a month-on-month increase of 0.2 points. The schedule provides a diversified and highly suitable film supply to accompany the audience during the New Year's Eve, which has received high satisfaction ratings. The five films surveyed in the 2023 New Year's Day schedule all received "satisfactory" ratings (≥80 points) from the audience and were higher than With a score of 81, compared with the 19 New Year's Day films in the historical survey, the overall satisfaction performance of the New Year's Day films in 2023 was better, with 4 films entering the top ten and 3 films entering the top five during the same period. The comedy "The Annual Party Can't Stop!" led the way with a score of 84.2, "Goldfinger" ranked second with a score of 83.0, "Stealth" and "Twinkle Twinkle Star" both exceeded 82 points, and "If You Are the One 3" exceeded 81 points.
Judging from the three major indexes of the schedule, the viewing, ideological and communication indexes of the 2024 New Year's Day schedule are 83.5 points, 82.7 points and 82.1 points respectively. Among them, the communication degree ranks third among the five schedules surveyed in 2023, indicating that the schedule The overall atmosphere for viewing, sharing and dissemination was good.
It is reported that the China Movie Audience Satisfaction Project has completed its ninth annual survey. A total of 76 films were surveyed in the 2023 Satisfaction Project (including 70 main surveys and 6 radiation surveys). In 2023, domestic high-quality films relied on steady and high-quality creations to obtain high audience satisfaction ratings, and used this as a supporting performance. It has generated strong box office appeal and become the core driving force for the market's strong recovery. Statistics from the National Film Administration show that the box office for 2023 will be 54.915 billion yuan, a year-on-year increase of 82.6%. The Chinese film market, relying on high-satisfaction and high-quality works, is fully recovering.
