The first 10 billion yuan box office movie in my country's film history was born on February 13. Statistics show that as of the evening of that day, the box office (including pre-sales) of the movie "Nezha: The Devil Boy Conquers the Dragon King" reached 10 billion yuan.
Since its official release on January 29, "Nezha" has set many records: it topped the Chinese film history box office list on February 6, and topped the global film history single market box office list on February 7... Now, the film's box office has exceeded 10 billion yuan, which means that it ranks firmly in the top 20 on the global film history box office list, and is expected to improve further.
Industry insiders believe that the popularity of "Nezha: The Devil Boy Conquers the Dragon King" not only demonstrates the high-quality development of Chinese animated films, but also reflects the huge potential of my country's film market. These impressive data prove that the audience always has a high enough enthusiasm for high-quality works, and high-quality films can inject strong impetus into the development of the film market.
At the creative level, the main creative team focused on drawing inspiration from the excellent traditional Chinese culture and combining it with the characteristics of the times. For example, the image of the "boundary beast" in the film comes from the bronze statues of the Sanxingdui Ruins and the Jinsha Ruins, and the image of Taiyi Zhenren was designed as a character who speaks Sichuan dialect and has a comedic tone.
In addition, the number of characters in "Nezha: The Devil Boy Conquers the Dragon King" is three times that of the first film, and the character modeling is more refined and the skin texture is more realistic. There are nearly 2,000 special effects shots in the film, and the main creative team has more than 4,000 people.
"The film's story is very vivid, the characters are interesting, and the story of Nezha, which has accompanied generations of people growing up, has a new way of telling." Ms. Dong, a viewer from Beijing, watched the film three times with her friends not long ago. "The shocking viewing experience brought by the wonderful visual effects made me feel unsatisfied every time I walked out of the theater."
It is worth mentioning that "Nezha" has recently landed in many overseas film markets, showing the style of Chinese animation and the charm of Chinese culture to audiences around the world.
"In recent years, China's film industry has flourished. As a creative team, we hope to use animation to let more audiences feel the charm of traditional Chinese culture," said Liu Wenzhang, president of Chengdu Cocoa Bean Animation Film and Television Co., Ltd. and film producer.
