On July 9, the "Summer of Movies" 2024 summer film list conference hosted by the Central Propaganda Film Bureau was held in Beijing. At the press conference, a large number of new films with excellent ideological, artistic and ornamental qualities were unveiled, opening a hot, hot, popular and hotly discussed moment for Chinese films, and promoting the heated up of the film market. Mao Yu, deputy director of the Central Propaganda Film Bureau, who is in charge of daily work, and Xue Jijun, a member of the editorial board of China Central Radio and Television Station, attended and jointly released the summer movie list with the guests.
event site
Lu Liang, deputy director of the Central Propaganda Film Bureau, said in his speech that the summer movie season is a grand event for movies. “In the summer of movies, film creators bring their works to be reviewed by the audience, hoping to resonate with the audience; practitioners in film promotion, distribution and screening use their new creativity, hard work and high-quality services to Attract more audiences into theaters to watch high-quality films; Chinese filmmakers will continue to practice the concept of "being with the audience", organize a variety of activities, and enthusiastically embrace more movie audiences. We look forward to the concerted efforts of all parties. , to jointly create a vibrant and steamy summer of movies and continue the booming trend of the Chinese film market."
Chen Sicheng reveals the theme of "Decryption" and "Retrograde Life" tells the story behind the delivery boy
The "Summer of Movies" 2024 summer movie list is divided into five major themed units. The "Continuous Light and Shadow of Chinese Spirit" section presents masterpieces of the times that continue the red blood, promote the Chinese spirit, and enrich the feelings of the family and the country. Among them, "Decryption" is adapted from the novel of the same name by the Mai family, telling the story of the mathematical genius Rong Jinzhen who fought for a lifetime on the hidden front; the revolutionary historical film "Departure" leads the audience to follow the footsteps of the young Mao Zedong's study tour, traveling thousands of miles, studying on the study tour, and hundreds of years. The passionate new youths in the former era launched a dialogue across time and space; the dance drama film "The Radio Wave that Never Dies" cleverly combines dance drama performance scenes, film studio shooting scenes and real-life urban landscapes, using the true story of martyr Li Bai as material to reflect the eve of liberation. The heroic story of the Chinese Communist Party on the hidden front in Shanghai.
"Decryption" director Chen Sicheng (second from left), actor Liu Haoran (second from right)
Among these three films, "The Eternal Wave" and "Departure" have been released nationwide on June 18 and July 1 respectively, while "Decryption" is scheduled to be released on August 3. Screenwriter and director Chen Sicheng said, "Everyone is a unique code, and this life is the process of decryption." This is the theme of "Decryption". "In the film, Rong Jinzhen, who has a mathematical talent, spends his whole life to decipher the complex code, and also I spent my whole life searching for the answer to the word 'country'."
"Retrograde Life" director Xu Zheng (middle) and starring actors Feng Bing (second from right) and Wu Jiakai (second from left)
The "Light and Shadow Expression of Chinese Stories" section mainly includes realistic-themed works about "people and things around us". Among them, the story of "Retrograde Life" is derived from real interview experiences, focusing on the group of "delivery boys", telling the story of the protagonist Gao Zhilei who was fired by the company, faced the difficulties in life and chose to become a delivery boy, and finally got out of the trough; "There Is by the Clouds" "A Commissary" takes hometown as the theme and uses warm and relaxing stories to praise family, love and friendship; "Laifu Hotel" revolves around a "patient home" that provides services such as accompanying doctors, picking up medicines, and helping with consultations. Through the story of ordinary people helping each other, it shows the care and warmth between people; "Customs Front" reflects the story of Hong Kong Customs and Interpol working together to detect transnational arms smuggling cases; "Welcome to Me" shows friendship in a fantasy way The beauty of love and romance are full of the flavor of life; "Catch a Baby" uses hilarious stories to trigger thoughts on family education and personal growth.
"Catch Dolls" poster
Among them, "There is a Canteen by the Clouds", "Lif Hotel", "Customs Front" and "Welcome to Me" have all been released recently. "Catch a Baby" continues the "Xihong City" IP and will meet the audience on July 16. Thanks to the return of leading actors Shen Teng and Ma Li, the golden pair, the current pre-sale box office has exceeded 10 million.
Director and screenwriter Xu Zheng said when talking about "Retrograde Life", which will be released on August 9, "We have all had acquaintances with takeaway guys in our lives, but we don't understand the stories behind them. I saw a statistic: the total number of domestic delivery workers has exceeded 10 million, and the number of people ordering food online has exceeded 500 million. This movie tells their stories, and what we want to convey to everyone is each one of them. People who work hard for life are extraordinary.”
"White Snake: The Floating Life" interprets "national trend" aesthetics, and artificial intelligence helps create a new audio-visual experience
The "Chinese Aesthetics Light and Shadow Painting" section focuses on "national trend" works that absorb the nutrients of China's excellent traditional culture and innovatively develop Chinese aesthetics. Among them, the animated film "White Snake: The Floating Life", which will be released on August 10, is the third part of the "White Snake" series. Director Li Jiakai of the film said that continuing the unique style of the first two films, this time the audience will be presented with a "floating life" picture of Song Yun's urban life, "from the action performances of the characters to the beautiful scenery of the Kunlun Mountains and the tide of the Qiantang River, and then Visiting various scenes such as neighborhoods, restaurants, teahouses, docks and ships, it will definitely bring you a new audio-visual feast.”
"White Snake: The Floating Life" poster
"A Dream of Red Mansions: A Beautiful Marriage", which will be released on July 26, uses modern film technology to carefully polish the traditional masterpiece, reproduces the intertwined fate of "Bao, Dai, and Chai", and leads the audience to relive the joys and sorrows of the Grand View Garden; the Cantonese opera film "Qiao Guo" "Madam" was released on July 5. The film tells the story of "the first heroine" Xian Ying to safeguard national unity. Following "The Legend of White Snake: Love", it once again uses light and shadow art to innovate and inherit Cantonese opera culture; the animated film "The Fall" "Mortal World" and "Umbrella Girl" integrate traditional Chinese artistic elements into beautiful images, continuing the infinite possibilities of national style imagination. The former will be released on July 12, and the latter has been released on July 6.
The "China Innovative Light and Shadow Exploration" section focuses on works that relentlessly explore technological innovation, strive to create new audio-visual experiences, and demonstrate the progress of China's film industrialization. Among them, "Legend" uses artificial intelligence technology on a large scale to "restore" Jackie Chan's 27-year-old youthful style for the first time, realizing imagination across time and space. On the day of this press conference, it was announced that the film will be released on July 10th; "Under the Stranger", which will be released on July 26th, aims to create a grand oriental fantasy worldview. The film uses live-action silent film animation combined with artificial intelligence The creative method presents an unprecedented Chinese-style superpower world through cool and explosive superpower battles between characters with different personalities and superpowers.
"Under the Stranger" director Wu Ershan (middle) and starring Wu Jiakai (second from right) promoted the film on-site
In the "Chinese Market Global Sharing" section, the focus is on international films that inject different cultural charms into the Chinese film market. Among them, "Despicable Me 4", "Deadpool and Wolverine" and "The Garfield Family" are new works launched by classic IP; "A Quiet Place: Invasion Day", "Jedi Men: Life and Death" and "Tornado" feature science fiction, adventure and action Elements, a very exciting and exciting experience; "Volleyball Boy!" ! "Junkyard Showdown", "Inside Out 2" and "Robot Dreams" are animated films with diverse styles.
It is also reported that this summer, the movie channel "M Movie Group" will link up with more than 30 theaters across the country to create tens of thousands of movie viewing activities covering 100 cities across the country. Focusing on outstanding summer films, a series of exciting premiere roadshow promotion activities will also be carried out across the country, bringing the movie-watching craze into thousands of households.
